Sales of more sustainable products

Explanation: Referring to own brand products going through a reformulation process, we are focusing on reducing salt and sugar content in our Own Brand assortment.

Target: METRO-wide reduce min. 5% sugar/salt content in at least 60 common sourced products and 1,000 locally sourced products by December 2021.

Explanation: Referring to own brand products. Sustainably certified palm oil products according to the Roundtable for Sustainable Palm Oil (RSPO) certification levels Identity Preserved, Segregated, Mass Balance or Book & Claim

Target: 100% of products containing palm oil being RSPO Identity Preserved or Segregated certified by 2023.

Explanation: Referring to sustainably fished or farmed own brand products according to the following certifications MSC, ASC, FOS, BAP, Global GAP, ASMI, GULF, IRFM, organic, FIP, AIP, RFM, CQA, MEL Japan or any other GSSI benchmarked certification scheme

Target: 90% of our TOP 12 own brand fish and seafood species environmentally (see above) certified by 2025, 100% socially certified by 2025 and 100% digitally traceable by 2030.

Number of cage-free shell eggs and liquid egg products

Explanation: Referring to own brand and brand products. Improvement of farming conditions for laying hens by promoting alternative and more sustainable housing systems, i.e. barn systems and outdoor access systems (free range, organic).

Target: All own brand and brand shell eggs and liquid eggs 100% cage-free in Western and Southern Europe (DE|AT|IT|PT|ES|BE|NL|FR) by the end of 2022, in Eastern Europe (HU|HR|RS|PL|CZ/SK|RO|TR|BG plus UA and RU) by the end of 2025 and in remaining markets (IN|CN|PK|JP) until end of 2027.

Number of cage-free eggs as ingredient

Explanation: Referring to own brand products. Improvement of farming conditions for laying hens by promoting alternative and more sustainable housing systems, i.e. barn systems and outdoor access systems (free range, organic).

*products means all own brand and brand food products excluding fish and seafood products
**organic in line with EU regulations and/or country specific national organic labels and/or as listed in the official GS1 packaging label guideline

Explanation: Referring to own brand and brand products. 

Regional defines by the criteria:

1. Proximity (main and/or value giving production or ingredient 100% from a region or x km around store or limited number of METRO/makro stores being delivered due to geographical proximity) and 
2. Additionally two criteria out of:

• Transparency and traceability of product
• Producer is a small holder producer
• Producer supports local/regional infrastructure and economy
• Product is produced in traditional way or based on traditional recipe
• Product is a re-discovery of old varieties
• Product must create association to region for customer

Note: Geographically indicated products are not (necessarily) also regional products.

Explanation: Referring to own brand and brand products that carry one of the following certifications Fairtrade, GEPA, UTZ or Rainforest Alliance.

Explanation: Referring to own brand products. Sustainable forestry means certified against FSC® or PEFC label or from recycled material

Target: 100% of own brand products containing more than 50% of wood in weight from sustainable forestry by endn of 2020. For those countries, where the market is still challenging to meet the above mentioned target year a prolongation until 2023 applies. Additionally 100% of the processing factories fo those products shall be socially compliant until end of 2020 and work with a a system to track and report the origin of the timber contained in the final product made from virgin fibre to verify that the timber has been harvested legally.

Explanation: Referring to own brand and brand products for which METRO strives to decrease the share of disposables and/or transform to reusable models if applicable and where reusable options are not feasible offer single use solutions made from alternative material which is recyclable or compostable.

Target: By 2025, METRO will empower our customers’ businesses to move into a future without conventional single use plastic and increase resource efficiency by:

• providing reusable, recyclable and compostable alternatives
• supporting our customers in this phase out and
• advocating for the movement towards a circular economy regarding plastic